Refreshing a personal brand is a critical thing. Of course, coming up with a personal brand is no mean fete. It takes time and effort. There is a sense of breakthrough when you finally have a brand crafted.
However, down the line, you will quickly realize that you cannot stay in the same mode that you were in when you started out. You have to improve, increase, and stay relevant.
Brand presence as well as perception have to be kept at the top of your to-do list. That's why the brand has to remain fresh through tweaks here and there. Listen to this.
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