We can make many mistakes in life and get away with it. One of the things that we should not make a mistake about is our personal brand.
Why? Because chances are that you and I might not necessarily get away with it. Perhaps the greatest thing about a brand is how well it has been crafted and built.
When the audience perceives that no cost has been spared in building a brand, they get to respect it and they want to identify themselves with it. The same applies to a personal brand.
Listen to this.
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